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Cybersecurity: Use and usefulness of labels for SMEs


Thank you to all speakers & viewers who joined yesterday’s workshop on “Cybersecurity: Use and usefulness of labels for SMEs”.

Watch it again - If you missed anything or want to re-watch a session, then the whole event is now available online.

Examples of the French label "ExpertCyber" and the European label "Cybersecurity made in Europe"

The objective of this webinar is to discuss the establishment of labels in the cybersecurity sector following the example of two complementary labels:

  • The French “ExpertCyber” label, which certifies and promotes a company's expertise in cybersecurity.
  • The European label "Cybersecurity made in Europe", which distinguishes companies developing digital security solutions in Europe.

After having introduced these two labels as well as their complementarity, the discussion will focus on the advantages provided by these labels, especially for SMEs, for example in terms of visibility, promotion of their activity and image of reliability with their customers. . We will also focus on the cost issues that SMEs may encounter when acquiring labels. A representative of the municipality of Metz will give the perspective of public procurement with regard to the value of labels during public procurement and contract award procedures. The webinar will also present the strategic vision of these labels, which are part of a political will for digital sovereignty.

Who is it for?

The workshop is tailored for the French speaking SMEs, especially those, interested in the French market or competition in public procurement.

However, SME support organisations, clusters, digital innovation hubs, as well as local, regional and national public authorities will also benefit from the workshop.


  • Olivier Marty - President of the IT EBEN Commission
  • Danilo D'Elia - Senior Policy Manager, European Cyber ​​Security Organization
  • Yves Nicloux - Director of purchasing and public procurement for the City and Metropolis of Metz


11:00             Welcome of participants

11:05             Introduction

                        Amandine Laveau Zimmerlé, President of DIGITAL SME France

11:10             Round table: Cyber ​​labels and the challenges for SMEs

                        Olivier Marty - President of the IT EBEN Commission

                        Danilo D'Elia - Senior Policy Manager, European Cyber ​​Security Organization

                        Yves Nicloux - Director of Purchasing and Public Order for the City and Metropolis

                       Hosted by Amandine Laveau Zimmerlé

11:45              Questions & Answers between the audience and the speakers

11:55              Conclusion and closing

Thank you see you on our next event Cyberwatching.eu workshop on ePrivacy on 10 May. Register now!


PUZZLE project is an EU-funded project, a part of the Horizon 2020 programme, set to design and implement state-of-the-art cybersecurity, privacy and data protection management framework.

Future Events

Join us for a workshop on ePrivacy, its implications for SMEs, and how it differentiates from the GDPR, organised by DIGITAL SME’s Focus Group on Artificial Intelligence together with Cyberwatching.eu on 10 May, 11.30 – 13.00 CEST!


Join us on the FIWARE Cybersecurity DAY on 13 May 2021, to discuss the challenges and opportunities of cybersecurity, FIWARE, supported by the GUARD Project and Cyberwatching.eu, is bringing together cybersecurity experts to review innovative, integrated, and holistic approaches for a secure and trusted Digital Single Market, outlining the principles that are guiding the EU action in this domain.